With the top of the range Ford Mondeo Vignale Saloon, Ford are tackling the premium compact saloon sector head on. But this is more than just a mere trim because the U.S. automotive giant have made a concerted effort to market the car as a full-on experience independent of being just another range-topping option. As such, it is up against some top quality competitors. And while you might think there isn’t a cat’s chance in hell that a Mondeo could be a premium car, there is a lot of promise here.
The name of the trim was inspired by Alfredo Vignale, an Italian coach-builder who was invited to design limited edition models of Alfa Romeos, Ferraris and a handful of other famous Italian brands. There will be up to 50 Ford showrooms throughout the UK that will home Vignale Lounges, where Vignale Relationship Managers will be on hand to talk you through the buying process. A special customer service line will also be available for any questions you have.
OSV takes a closer look at what the car is all about with our Ford Mondeo Vignale Saloon review.