Well that’s the catch really – It’s remarkably hard to demonstrate much originality in the city car category, especially when your design is shared with 2 others: the Citroen C1 and the Toyota Aygo. All 3 are essentially the same machine with enough of their own styling and mechanical tweaks to make them feel like they have their own identity. It’s fair to say that the C1 and Aygo have it up on cheeky personality, but what does the 2014 Peugeot 108 bring to the table?
For starters you can see that 2014 Peugeot 108 have taken a classier, more mature approach to the 2014 Peugeot 108’s looks both inside and out. This is clearly to improve its appeal with older drivers as well as the young first time buyers that the city car majority tend to target. This being said, the styling is original. Its discreet yet distinctive with a variety of smart detailing, including a large rear window which lifts as the boot hatch. There is also the option for a Top! model which comes with a full fabric folding roof. Convertible city cars – who would’ve thought eh?
There are a number of interesting personalisation options available in the form of 7 theme kits which, working a bit like desktop themes on your computer, will customise the style of your car (both exterior and matching interior) according to the theme that you choose out of: Tartan, Dual Coloured, Diamond, Barcode, Sport, Tattoo and Dressy. On the normal, non-theme kitted version of this car there is also the option to change up the various cabin panels and coverings to be colours of your choosing. This adds another element to this car, creating appeal to the mass market as well as the more mature crowds it’s making a point of reaching out to.
Inside, the cabin is comfortable and classy with a swanky central speedometer dial which lies just behind the wheel, connected to a vertical stacking rev counter which is a very refreshing touch. The interior is dominated by the swish looking central panel which houses the car’s infotainment system. The system lacks any sat nav option (controversial!) but alternatively allows you to sync your car and your smartphone with relative ease using the interesting Mirrorlink function. This duplicates your phone’s desktop onto the car’s touchscreen, allowing you to use your phone functions such as streaming music, updating your status on Facebook (lol) and using Google maps while you’re driving. There are a few hiccups with this system – The screen goes blank when your phone goes into sleep mode (so it’s best to extend it on your phone’s settings) and although it works with most phones, it doesn’t work with all so it’s best to check compatibility beforehand. The minor flaws aside, this is actually a brilliant system which is sure to be a major selling point with this car.
Going into the back, the rear seats are a bit tight although kids will probably find it ok with the 5 door option. The boot is also not the biggest you can get out there, but it does the trick for a bit of shopping or a couple of bags.
When you get behind the wheel of the car, you’ll notice that in general everything is a little bit better from the previous 107. A good start for any new model. There are no massive leaps of change, but the drive quality feels better, livelier and more grown up. The controls feel very light, but as with the Aygo, the gear change is a bit tougher than it ought to be for an urban roller. However you can combat this by investing in the Two-Tronic gearshift option which moves the gear change to paddles behind the steering wheel. The rear drum brakes work surprisingly well and the car has a certain amount of agility due to being 60kg lighter than its predecessor. Its soft suspension provides decent comfortability when negotiating road terrain and also lends a bit of well controlled roll when going around corners. This all this adds up to it being a pretty fun car to bomb about in. In addition, the 2014 Peugeot 108 has a tight turning circle and is under 3 ½ metres in length so it should have no problem fitting into parking spaces.
The 2014 Peugeot 108’s engine sounds playful and a lot sparkier than it actually is. Back in the days of the 107 you had to rev your car silly to get anywhere with it, which had a big effect on your petrol consumption, but with the 2014 Peugeot 108 they have managed to produce the same kind of power at a lower rev range. There’s a choice of two 3 cylinder petrol engines – the 1ltr with 68bhp and 95g/km of CO2 or the 1.2-litre PureTech VTi which produces 82bhp and 99g/km of CO2. Both are eco-friendly and having the choice should be another good selling point.
All in all, what have we got here with new 2014 Peugeot 108? We’ve got a real city car of our times that’s for sure. It’s covering new ground by marketing itself to others outside the normal segment targets – people who wouldn’t usually consider buying a city car. It might not be the most spacious vehicle on the market but it does very well by offering a solid level of sophistication that isn’t usually seen in this class. This, along with its impressive safety features, clever infotainment system and great economy; make the 2014 Peugeot 108 a pioneer in the evolution of the city car segment.
Andrew has been in the motor trade for over 20 years. What he enjoys most about his job is the team spirit and the dedication of his work colleagues. He also appreciates the teams input in the improvement of the company.
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