Latest Kia Soul is a unique modern car
If you want a unique looking car then take a look at the Kia Soul. There’s plenty of choice though in this growing market
THE NEXT time someone tells you that modern cars all look alike, point them in the direction of the Kia Soul.
The new generation Kia Soul is a handsome-looking car.
The Korean compact SUV was launched in 2009 and its boxy shape immediately placed it in the “unusual” category, which it has had pretty much to itself since the Nissan Cube and Daihatsu Materia have been withdrawn from sale in Britain.
Yet it is fair to say that the Soul has not exactly set the British car market alight: in 2010, its best sales year, it sold 4,000 or so and the new car has a similarly modest target of 3,000 a year.
However, since the Soul’s launch the compact SUV market has taken off in Europe.